National Doodle Day
A fun, audience participation, micro site for Epilepsy Action
The brief was to create a micro site to support the Doodle Day campaign and meet a very tight deadline for the development of the project. The site had to be responsive and viewable on a mobile so the campaign engaged a much wider audience using social media as a catalyst.
The site was designed to be responsive. Tigerfish also recommended that online visitors should be able to submit their own “Doodle” online either by using the tool built into the web site or by emailing a “Doodle” into the team. Tigerfish also advised that a donation facility should be built into the site to encourage visitors to add their own “doodle” online and pay a nominal donation to the charity.
Easy to manage CMS
Tigerfish designed and developed a web site that could easily be maintain by the client team which included a bespoke “doodle app” built into the site.
The micro site being responsive was key to the success of this campaign.
A donation system was added to the site to enable visitors who created a “doodle” to donate a small fee for putting it online.
“It was great to work with a team that delivered a project on time, even though we had a very tight deadline”
JUDE WEBB – DIGITAL PROJECTS OFFICER