Google

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Robert
20 March, 2012 - 12:34
I read yesterday that Google is looking to “rank down” overly SEO optimised sites in favour of web sites that are on topic and have solid content.

This is really good news for site owners with a good base of content that use “White Hat’ techniques to gain a bona fida search engine ranking.

Google has already penalised blogs that are purely set up for SEO and last year a great number of rankings were effected by this change.

Extract from the article:-

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Tom
10 February, 2011 - 15:54
In this article I outlne some of the factors to be aware of when designing web sites, creating new web pages for existing websites and planing content as gaining and maintaining a good ranking is directly linked to your knowledge of SEO.

Having been involved in web design and web development as well as online marketing for many years I have picked up and seen first hand how good SEO skills and careful employment of these skills can really help improve search engine ranking. Here is a list of a few SEO tips to keep in mind when developing new sites, writing new content or planning your next article.

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Robert
24 March, 2010 - 10:36
It looks like Google can retain its bidding advantage on keywords, so companies cannot restrict bidding on their brand names.

It looks like Google can retain its bidding advantage on keywords, so companies cannot restrict bidding on their brand names. It looks like if you want to protect your brand you’ll have to sue each company separately through the national courts. A real piece of non legislation.

Google has won a long-running court battle over its use of trademarked brand names in its AdWords platform.

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