Online Marketing

Google plans to penalise ‘overly optimised’ sites

20th Mar 2012 // By Robert // Google // 0 Comments

I read yesterday that Google is looking to “rank down” overly SEO optimised sites in favour of web sites that are on topic and have solid content.

Web Development vs Web Design – What’s the Difference?

4th May 2011 // By Robert // Online Marketing // 3 Comments

Web design and web development are closely related but subtly different. Loosely, web design is about how a website looks, whereas development is about how it works.

How Much Influence Does A Google Places Page Have On Your Organic Listing?

26th Apr 2011 // By Robert // Online Marketing // 4 Comments

Unfortunately there is no answer to this question (and no, that’s not a cop-out). As with all factors (or as Google likes to call them: signals), it’s about balance.

Paid for advertising is being ignored on Search Engines

9th Mar 2011 // By Robert // Online Marketing // 0 Comments

Do we think this is a conditioned response?

Local Search – Helping small local businesses get on the Google map

9th Mar 2011 // By Robert // Business // 1 Comments

Local search is becoming more and more important – especially since figures show that around 30% of all searches include a town or postcode. 20% of searches relate to a place name.

Web Design Checklist for SEO

10th Feb 2011 // By Tom // Advertising // 2 Comments

In this article I outlne some of the factors to be aware of when designing web sites, creating new web pages for existing websites and planing content as gaining and maintaining a good ranking is directly linked to your knowledge of SEO.

Ditch the Flash

7th Feb 2011 // By Robert // Online Marketing // 0 Comments

Now is the time to reconsider how your web site appears on tablets and mobile devices – the first thing to do is get rid of Flash.

Facebook's Latest Acquisition Aimed at Improving Local Deals

26th Jan 2011 // By Robert // Business // 0 Comments

Facebook's acquisition of Rel8tion, a stealth-mode startup out of Seattle, may hint towards the social network's growing interest in the local advertising space.

Using PHP and Pear Mail_Mime to send mime emails with UTF-8 encoding

10th Jan 2011 // By Chris // Online Marketing // 1 Comments

Using the PHP Pear Mail_Mime package to send email using the UTF-8 character set is not as straightforward as it seems.

Zero risk iPad magazines for Publishers

25th Nov 2010 // By Robert // iPad // 2 Comments

If you wanted to get your magazines onto the iPad here is an excellent way of taking the plunge with zero outlay.

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